Marketing Tobacco Products

Marketing Tobacco Products

How does Philip Morris handle the sensitive issues associated with marketing tobacco? What kind of information does its website athttp://www.philipmorrisinternational.com/ provide about smoking and its negative effects on health? How do you think the company is able to justify such marketing tactics? After checking around the website, do you think the company’s marketing approach makes the company more or less trustworthy?

 

 

 

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