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Identify and analyze examples of different advertising messaging strategies

Identify and analyze examples of different advertising messaging strategies To identify and analyze examples of different advertising messaging strategies, including cognitive, affective, and conative approaches. You will evaluate the effectiveness of each strategy. Assignment Overview:You will find real-world examples of advertisements that use various messaging strategies. They will identify the specific strategy used, provide reasons … Read more

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Advertisement for a global product

Advertisement for a global product This assignment is the first step for your Final Paper in this course. Select one advertisement for a global product (i.e., a product that is marketed in more than one country). For example you can chose a print ad for Pepsi in the United States, or a billboard ad for … Read more

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